Sight Sciences
Sight Sciences ASCRS 2022
The Opportunity
Sight Sciences took center stage at the 2022 American Society of Cataract and Refractive Surgery Annual Meeting. This prestigious event provided the perfect platform for presenting data from clinical studies of the OMNI® Surgical System, alongside sponsoring a minimally invasive glaucoma surgery (MIGS) education symposium. With a mission to transform treatment paradigms for prevalent eye diseases through advanced, minimally invasive, and non-invasive approaches, Sight Sciences is committed to enhancing patient outcomes and surpassing traditional methodologies.
Our Approach
ProExhibits crafted a visually stunning and strategically designed booth for Sight Sciences, featuring a sophisticated split design integration. This innovative layout divided the booth into distinct sections, each highlighting a key product: the TearCare® System and the OMNI® Surgical System. The split overhead signage further emphasized the booth’s cohesive theme, creating a seamless and engaging experience for attendees. To foster meaningful interactions, we incorporated various customer engagement areas, including welcome desks, employee-to-customer engagement tables, demo stations, product showcases, and striking wall graphics.
The Results
The booth effectively captured the essence of Sight Sciences’ groundbreaking technologies and commitment to advancing eyecare. By providing an informative and immersive environment, the booth successfully introduced attendees to the TearCare® and OMNI® systems, facilitating in-depth conversations and demonstrations. The thoughtfully designed space not only communicated the innovative nature of Sight Sciences’ products but also reinforced their dedication to transforming patient care.
