Maximize Your Impact with Trade Show Booth Rentals

August 8, 2023

Trade show booth rentals have become an increasingly popular choice for businesses looking to make a strong impact at industry events. These rental solutions offer a range of benefits, from cost-effectiveness and flexibility in design to convenience in logistics. Learn more about:

The advantages of opting for trade show exhibit rentals
The reasons companies choose custom rental solution over purchasing their own booths, such as budget considerations or changing marketing strategies
The customization options available for rental exhibits that allow you to create truly unique displays that capture your brand’s essence while incorporating the latest styles and technologies

You’ll also learn how partnering with ProExhibits for your trade show display will elevate your exhibiting experience.

3 Benefits of Trade Show Booth Rentals

Exhibiting at trade shows can be expensive, but renting a trade show display can save you money and offer flexibility in design and customization.

1. Cost-Effective Alternative to Buying Exhibits

Renting a trade show booth is generally more affordable than purchasing one outright. This is because the rental fee is lower, but it’s also because when you own a booth, you are responsible for extra costs like:

Storage
Repairs
Disposal

A trade show booth rental allows you to skip these line items, making it a great option for companies on tight budgets or that participate in multiple events.

What’s the Cost of Setting Up a Trade Show Booth?

The cost of setting up at a trade show varies depending on booth size, design, and location, but expect to spend about $50 to $150 per square foot, plus additional expenses like shipping and marketing materials.

2. Flexibility in Design and Customization

Because you have access to a wide variety of styles and layouts each time you rent an exhibit, you can easily change designs for different events or target audiences.

When you own a trade show booth, you commit to size and layout. But there are so many changes that can happen in this industry, and rental exhibits handle them well. For instance:

Footprints at your next show are smaller or larger than you expected.
You’d like to include a demo area, a lounge, or another new area in your booth to captivate your audience.
You heard about virtual reality and want to give it a try without committing to it in a purchased exhibit.
One show almost overlaps with another upcoming show, and you need to make it to both.

How can you handle changes like these?

Versatile modular systems: Rental booths feature modular components that can be reconfigured for various space sizes or layout requirements.
Incorporating the latest trends and technologies: Renting enables you to incorporate cutting-edge elements like interactive screens, lighting effects, virtual reality, and more without long-term investments.
Easier updates and branding changes: Renting allows you more freedom when updating branding materials during different seasons/events throughout the year.

3. Convenience in Shipping, Storage, and Logistics

Opting for a trade show booth rental provides logistical advantages, with the exhibit provider handling shipping, storage, and setup and breakdown at each event. When you purchase a booth, these responsibilities are yours, and they add to your budget too.

Renting a trade show exhibit is a smart choice for many businesses looking to save money, stay flexible, and make a big impact at events.

Customization Options for Rental Design

Want to make your trade show booth stand out? Customize it with ProExhibits’ expert designers and explore a range of options to capture attention at every event. These customization options allow you to express your brand, attract visitors, and make lasting impressions.

Tailor Your Booth to a Specific Space with a Modular System

Adapt your display for any space size or configuration with ProExhibits’ versatile modular systems. They are targeted, easily convertible environments for different locations or purposes. Examples include:

An executive briefing center
A screening room
A sales demonstration kiosk
A fully stocked bar
Classroom training
A hospitality lounge

Explore the Latest Styles and Technologies

Cutting-edge technology: Engage visitors with interactive screens, virtual reality experiences, NFTs, eye-catching lighting effects, and more.
Trendy design elements: Stay ahead of the curve with minimalist aesthetics or bold color schemes. With a rental exhibit, many companies feel freer to try something new with exhibit design, as the investment is not as great as purchasing a custom exhibit, and they are free to adjust the design in their next booth.
Eco-friendly materials: Demonstrate social responsibility with sustainable materials and energy-efficient technologies.

Use Retrofitting to Create a Truly Unique Exhibit

Retrofitting refers to transforming an existing structure with custom features, like branded trade show graphics, integrated product displays, and immersive environments.

Looking for Inspiration for Your Custom Trade Show Booth Rental?

How about…

A minimalist booth design? Less is more with clean lines, simple layouts, and impactful messaging that allow your brand to stand out without overwhelming visitors.
A multi-level exhibit? Make a grand impression with a double deck booth that offers space for showcasing products, private meetings, and demonstrations.
Interactive technology integration? Think digital displays that engage attendees with dynamic content tailored to your brand, touchscreen kiosks that allow visitors to interact with product demos and informational materials, and vibrant lighting effects that highlight key products and messaging.

ProExhibits’ design team seamlessly integrates cutting-edge technology and design trends into our custom rental displays, creating memorable experiences for trade show attendees.

Why Companies Choose Exhibit Rentals

In addition to the many benefits of booth rentals, companies often choose them for a few specific reasons.

Budget Constraints

Renting a trade show exhibit can be a more affordable option, especially for small businesses or startups with limited budgets. This is not just because a rental fee is less than purchasing a custom trade show exhibit. It’s also because owning a booth involves paying for other things like:

Storage
Repairs
Disposal

Time Constraints

If you have limited time before your next show—like a few weeks—renting is the smart choice. If you buy a custom exhibit without enough lead time, you’ll pay a premium to get the work done quickly.

Changing Marketing Strategies

Renting an exhibit allows you the flexibility to adapt quickly to changing marketing strategies without being tied to a permanent display. This could look like:

Your target demographic shifting slightly
Your product or certain elements of your product being unavailable in time for the show
A valuable VIP RSVPing to the show last-minute
Anticipation of a change to your branding in the near future, like logo, graphics, etc.

Temporary Requirements

Quite often, an opportunity arises for a trade show display, but a company runs into one of two issues:

It doesn’t have an exhibit, or
Its custom exhibit doesn’t fit the specs of the upcoming trade show or other marketing opportunity.

In cases like these, a trade show booth rental is the perfect solution:

New product launches:
Trial events: Renting a booth provides a low-risk way of testing the waters before committing to a long-term investment.
Last-minute opportunities: Renting an exhibit allows you to quickly secure a professional display without the need for long-term commitment.
Overlapping events: Do you have two or more events with overlapping dates on your trade show calendar? Even if you own a custom booth, renting a second can ensure you’re able to follow through on all your commitments.

Partnering with ProExhibits for trade show display rental needs offers flexibility and cost savings while still delivering high-quality displays that make a lasting impression on your attendees.

Partner with ProExhibits for Your Trade Show Rental Needs

For a rental exhibit that makes a lasting impression, it’s important to partner with a top-quality exhibit company, like ProExhibits. When you work with us, you won’t just get a team of award-winning designers but comprehensive logistic support as well.

High-Quality Custom Exhibit Rentals with Award-Winning Design Team Expertise

Choose from innovative and eye-catching designs, including simple pop-up displays and elaborate multi-level structures. Work closely with our talented design team and witness their attention to detail in bringing your ideas to life, creating a custom rental that stands out and perfectly matches your needs.

Consultation and Requirements

Contact ProExhibits via our contact form, phone, or email to discuss your specific needs and requirements for your exhibit rental, including goals, design preferences, and branding guidelines.

Design Concepts and Ideas

Our award-winning designers will collaborate with you on unique design options tailored to meet your needs, with frequent communication, digital renderings, and incorporation of your feedback.

Portfolio: Access our extensive portfolio of past projects for inspiration, brainstorm with us, or rely on our designers to come up with something completely new.
Communication: Regular check-ins ensure quick adjustments if needed.
Digital renderings: Visualize how your booth will look before it’s built.
Client input: Your input is highly valued and always incorporated into the final design.

Comprehensive Logistic Support Services

Shipping: ProExhibits handles all shipping logistics, so you don’t need to bother with the stress and hassle of getting your exhibit where it needs to be.
Storage: We can store your trade show display between events in a safe and secure location you’ll have access to: 65,000 square feet of warehouse space in California.
Show services coordination: When you partner with us, you partner with experience. Our team will work with yours to ensure everything runs smoothly behind-the-scenes of your trade show appearance. That means dismantle as well as installation.
24/7 service: We are on call any time of the day or night. Don’t hesitate to give us a call.

Local Manufacturing

All design, fabrication, and graphic production happens in our facility in Silicon Valley, California. If you or your event is in the neighborhood, you can stop by to watch your custom exhibit rental come to life!

Not exhibiting is not a good option. A trade show booth is an invaluable way to showcase your brand and products, creating an engaging environment that attracts potential clients and provides opportunities for networking and lead generation. And if you think the only option you have left is to purchase a custom exhibit, think again. A trade show booth rental is a smart choice if you’re looking for a flexible and cost-effective way to showcase your brand at events.

Partnering with ProExhibits gives you access to high-quality custom exhibit rentals, comprehensive logistic support services, and award-winning design team expertise. With ProExhibits, you can trust that your rental exhibit will be top-notch and tailored to your needs.